Rockin' rolls: NYC's top lobster rolls

Lure Fish Bar

Mayo minimalists will likely appreciate the Hellman’s treatment at this upscale Soho shack, which uses just enough mayo to bind the mix of fresh lobster, Dijon mustard, Tabasco, lemon juice, and diced cucumber and celery. “It shouldn’t sit on your stomach afterward,” says executive chef Josh Capon. “It’s not a cheeseburger; it’s a lobster roll.” Roughly 5 ounces of the lobster salad are piled high on a scooped-out brioche bun that’s griddled a la plancha to a crunchy, satisfying char. It’s served with coleslaw, deli pickles and light-as-air salt-and-vinegar chips that, Capon claims, “I’d never hear the end of it if I took those off the menu.” (Price: $29)

Rockin' roll rating: 4 stars (out of 5)
The crunchy brioche bun is a wonderful contrast against the plush lobster meat, but could be better if you didn't need to knife and fork it.

Lure Fish Bar (142 Mercer St., 212-431-7676)