After making a splash last year with the opening of
P*ong, sweet-savory wiz Pichet Ong ups the ante with this dessert-and-pastries takeout spot right next door. “My original plan was to open up a dessert restaurant with a shop attached to it, like a bakery,” he says. “But because the space I found for P*ong was so small, I separated the takeout concept.” That concept includes envelope-pushing cakes, ice cream and cookies
made with Ong’s signature ingredients (Ovaltine pudding!), as well as
Asian-influenced flavors in goodies like yuzu shortbread and
coconut-calamansi cake. “I like more extreme tastes,” he says. “The
salty is saltier, the sweet is sweeter.” And with two businesses side
by side, it looks like “busy” means “busier.”